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How to Write a Job Application Cover Letter

Writing a cover letter is essential when applying for jobs. This is the perfect way to express how your specific skills are relevant to the open position. Wow your future employer with this simple cover letter example format.

Write a First Draft

Writing a first draft makes your letter concise and professional, states The Balance Careers. Organize your thoughts by making a list of what you’re trying to convey. Make sure you prioritize certain aspects like your previous job experience and why you would be a good fit for the position. Clearly state what position you’re interested in and why. Think about why you’re applying and what caught your eye about this specific position. Your cover letter will be easier to write after your thoughts are collected and organized.

Customize Your Salutation

When writing a salutation, make sure you know who you are writing to. Is this person the owner of the company or a Human Resources administrator? If you’re not sure, research the company to find out. Addressing your cover letter to a specific person shows initiative and attention to detail. After your salutation, start your letter with a short introduction of yourself. This gives future employers insight into who you are and the purpose of your cover letter.

Write Intentionally

Your cover letter should be no more than one page, so keep your points brief. Clearly state what position you are interested in and why. Explain why you are a good fit for the company because of your past job experience. If you have no similar job experience, let the employer know why you are changing career paths. Expand on your skills and give specific examples of how that skill set helped you at your last position. Name projects you’ve worked on and show results.

Close Your Letter

End your cover letter with a brief sentence and sign off. Thank the employer for their time and express your interest towards the job again. Let them know you’ll follow up with them if you do not hear back within a week and leave your contact information. Sign off with a professional farewell and leave room for a signature if sending a hard copy.

Edit and Proofread

As you finish writing your cover letter, make sure you take time to edit and proofread your document. Make sure it’s structured in a professional format with the company’s information, the salutation and introduction, the body of the letter, a brief closing sentence and farewell. Check for spelling and grammar mistakes to ensure a formal result. Make sure all names are spelled correctly, as well.

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copywriter cover letter examples

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Copywriter Cover Letter Examples & Writing Guide

Copywriter Cover Letter Examples & Writing Guide

Your fingers fly over the keyboard and you churn out fresh, delicious copy employers love. Prove your writing skills are AP-styled with a Hemingway-level copywriter cover letter.

Tom Gerencer, CPRW

As seen in:

Your copywriter cover letter has to do two things: Tease the writing skills and achievements in your resume and show a flair for words. You’re about to get advice from a successful freelance writer and with work featured in The Boston Globe and clients like the Discovery Channel HP, and Costco.

Ready to knock ‘em flat?

This guide will show you a copywriter cover letter sample and the best tips on how to write a cover letter for copywriter jobs step-by-step.

Want to write your cover letter fast? Use our cover letter builder. Choose from  20+ professional cover letter templates  that match your resume. See actionable examples and get expert tips along the way.

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Copywriter Cover Letter Example

Sample cover letter for a resume— See more cover letter examples and create your cover letter here .

Copywriter Cover Letter Sample

Isabell Lorey

2536 Driftwood Road

San Francisco, CA 94108

501-999-2516

[email protected]

linkedin.com/in/isabellqlorey

Rickie Khang

Team Development

Salesforce Inc.

3148 Java Lane

San Francisco, CA 94102

Dear Ms. Khang,

As a B2B copywriter with six years of experience writing for high-profile brands, I was so excited to see your ad for a copywriter at Salesforce. Salesforce excels at helping companies and people grow, and you’re seeking a writer who can create and edit compelling B2B marketing copy for digital and print platforms across a wide variety of channels. You need someone who can manage workflows and recommend efficiencies. Based on that, I believe my resume will be of interest.

At ABC Inc., I wrote 12,000+ words per week of high-value copy for web pages, emails, presentations, and videos. Based on the strength of my work, I was promoted to senior copywriter after just three months. I received ABC’s internal “Gutenberg Award” twice, and was selected to train 8 copywriters in best practices and workflows. I created over 30 process efficiencies that raised efficiency in our department by 25% and cut costs 18%.

I proactively sought out opportunities to update our style and branding guidelines. The result was 20% less editing time spent on back-and-forth and rework. I’d be thrilled to come aboard as a copywriter for salesforce, where your commitment to building trust and customer success would help me grow my skill base.

I would value the opportunity to chat with you about how my written communication skills can further Salesforce’s mission to help customers succeed. Could we set aside some time next week to meet?

Best regards,

That’s a Pulitzer-worthy cover letter sample.

But—your resume matters too. See our guide: Copywriter Resume Sample

Seeking other writing or creative jobs? See these guides:

Copywriter Cover Letter Template

Here’s how to write a cover letter for a copywriter job application:

1. Use the right copywriter cover letter format and layout

Here’s what a good cover letter should look like :

Read more:  Cover Letter Layout

2. Create a professional copywriter cover letter header

Read more:  How Should I Address a Cover Letter?

3. Write a personal greeting and an engaging first paragraph

Read more: How to Start a Cover Letter

4. Show off your achievements in the second and third paragraphs

Do you need a copywriter cover letter? See our guide: Do I Need a Cover Letter?

5. Explain why you want this copywriter job

According to the U.S. Bureau of Labor Statistics , there are less copywriter jobs all the time! Grab the best one by using your audience engagement skills in your cover letter.

6. End your copywriter cover letter with an offer

Read more:  How to End a Cover Letter

7. Add a professional sign-off

Read more: Best Cover Letter Outline

And that's the way to go if you want to  write a killer cover letter!

When making a resume in our builder, drag & drop bullet points, skills, and auto-fill the boring stuff. Spell check? Check .  Choose a resume template here .

Create the perfect resume

When you’re done, Zety’s resume builder will score your resume and tell you exactly how to make it better.

Questions? Concerns? We’re here for you. If you’re still unsure how to write a Stephen-King-level cover letter for copywriter jobs, drop me a line in the comments.  

Tom Gerencer, CPRW

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Copywriter Cover Letter—Examples & Templates to Fill

I had an interview yesterday and the first thing they said on the phone was: “Wow! I love your cover letter.” Patrick I love the variety of templates. Good job guys, keep up the good work! Dylan  My previous cover letter was really weak and I used to spend hours adjusting it in Word. Now, I can introduce any changes within minutes. Absolutely wonderful! George

1. Copywriter Cover Letter Examples

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Best Skills To Put On Your Resume in 2023 (For All Jobs)

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Is a Cover Letter Necessary in 2023? Do I Need a Cover Letter?

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Copywriter Cover Letter Examples

Copywriters make up the “copy,” or slogans, for advertising campaigns. Those interested in copywriting need to have an innate talent for the work and rely less on on-the-job training, as it is a demanding job that requires constant creativity.

Your cover letter is an important first step when trying to land a job. This is the first time you will be communicating with your company of interest, so it is suggested that you research as much as you can about the company beforehand. Try to include some of what you learned from your research in your cover letter as reasons why you are interested in applying to this company in particular. To make your cover letter stand out from the crowd, explain your previous work experience, if any, and provide some examples of how you have used your talent for creativity in the past.

Not exactly what you are looking for? Check our complete library of over 1000 cover letter examples .

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In addition to the Copywriter cover letter example below, be sure to check out our extensive Copywriter Resumes .

Improve your chances of getting noticed with a powerful cover letter. Take a look at our guide to create the best cover letter in 2023 .

Include These Copywriter Skills

Dear Ms. Sarah Robertson:

Please accept this as my application for the position of copywriter with Interscope Records.

I am a passionate writer with 3+ years of experience in the industry, writing for various print and online media, both here in the United States and overseas in Barcelona, Spain. For the past year I have been working as a freelance writer and copywriter gaining experience writing in different styles for numerous target audiences on topics such as music, fashion, and general news and events. Working as a freelance writer I have had to use my initiative to source projects and contacts. Freelancing has required me to have excellent organizational and multi-tasking skills to successfully manage multiple assignments and meet deadlines. My focus and excellent time management skills enable me to work independently without distraction.

I have had an abundance of experience sourcing and taking accompanying images for articles as well as audio and video files for online platforms. Working in online media as well as managing my own blog, I have also gained basic HTML knowledge as well as an understanding of Web Content Management Systems. In my previous employment history, I have assisted editors with sub-editing and fact checking, which has honed my eye for detail and command of syntax and grammar.

Running my own music blog, I constantly have an ear to the underground music scene, fueling my passion for all music genres, especially folk music. I have experience covering music shows and interviewing musicians, and I would love the opportunity to work with your organization to share my passion for music with a wider audience.

Please find attached my resume as well as three samples of my published work. I look forward to being able to discuss the position with you further.

Rebecca Ford

A professional cover letter is the first step toward your new job!

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Copywriter Cover Letter Example

Copywriter Cover Letter Example

When recruiters hire copywriters, they expect prose that sings. There’s no better way to prove your skills than creating a copywriter cover letter that displays your best. There’s a method to cover letter writing, just as there’s a method to excellent copywriting.

In this cover letter guide, along with the corresponding copywriter cover letter example, we’ll cover the following topics to help you write the best cover letter possible:

You know the tricks of the writing trade, but a cover letter is a unique case. You need to tread the line between bragging and underplaying your skills while explaining why you are the right copywriter for the job. Let us help you elevate your application with the tips and tricks in this guide. (You can also check out our library of cover letter examples for inspiration

Best format for a copywriter cover letter

Copywriter cover letters follow the same basic structure as other letters. Your application letter should contain the following elements:

While you definitely want to show off your writing skills, you also want to stick closely to what recruiters want: An overview of your talents, how you approach your job and what it’s like to work with you to create excellent advertising campaigns.

For general advice on writing cover letters, peruse our comprehensive cover letter guide. This guide is targeted specifically for copywriters.

This copywriter cover letter example is a good foundation to develop your own professional application:

If you’re looking for additional inspiration for cover letter writing, you can check out our related marketing cover letter samples:

Cover letter header

The eye is naturally attracted to graphic elements. Thus, your cover letter header, which sits at the top of your document, will likely create a recruiter’s first impression of you. It also performs the important task of presenting your contact information. Don’t rely on your resume. If your copywriter cover letter wows the HR person, don’t take the chance that they will reopen your resume to contact you. Make that initial contact as easy as possible! Check out the header of our copywriter cover letter sample for more ideas on creating your own.

Your resume design and cover letter design should be consistent. The two documents are part of the package that forms your application.

Cover letter greeting

Here’s where your research comes into play. What is the culture of the company you’re applying to? Make sure the greeting of your letter reflects that culture and uses the name of a person whenever possible.

Most of our cover letter samples begin with “Dear Mr./Ms./Dr. [surname here]. If you are not sure of a person’s honorifics, simply use their first and last names. You may go more casual if you know for certain that the company is also casual. “Hi Ad Department” or “Greetings Y’all” may be appropriate. Use your judgment and if you’re unsure, stick with “Dear.”

The aim of letter greeting / salutation: Open your cover letter with a greeting that fits the situation and addresses an individual when possible.

Dear Ms. Orton,

Cover letter introduction

As a copywriter, you have to hit the ground running with great copy. You’ve addressed the hiring manager, now you need to introduce yourself and your career, but most importantly, you need to answer their biggest question: “Why should I hire you?” Do that by addressing their most pressing needs with one or two sentences that show that you know how to fill those needs. Below you’ll find the introduction from our copywriter cover letter example.

The aim of the cover letter intro: Grab the attention of the HR person so they want to keep reading.

As a leading retail copywriter, I understand that the right words can make the products fly off the shelves. As the daughter of a shopkeeper, explaining features and benefits is in my DNA. Two degrees in English and over ten years of copywriting experience give me the confidence to hone the messages.

Cover letter middle part (body)

The middle paragraphs of cover letters get to the heart of your career. You have some breathing room so you can develop some impressive turns of phrases, but make sure you are staying focused on your ultimate goal: aim each achievement and attribute your list squarely at your prospective employer’s needs.

The words you choose as well as the successes you highlight are telling, so think carefully and adjust for each new job application. (This will help you get past the Applicant Tracking System as well.) Break up your paragraphs with a bullet-pointed list of examples of branding brilliance that will also attract the eye of your reader. See the middle section of our copywriter cover letter sample below.

The aim of the body of your cover letter: Craft excellent prose as you detail the success you can transfer to your new position.

I have created copy for online product listings, in-store point of sale materials, monthly customer magazines and all kinds of print and online advertising. Whether it is a long-form article on how to cook for the perfect picnic or crafting a slogan for the latest seasonal range, I take pride in crafting communication to reach our customers. I am used to working with the wider marketing team to ensure that my copy fits with the marketing visuals and over the six years I have become a valued sounding board for many of the marketing concepts that have been introduced. Our team were regular winners at multiple annual marketing awards and many of my ad campaigns have been critically acclaimed (one led to an unprecedented sales uplift of 1400%).

How to close a copywriter cover letter (conclusion and sign-off)

You’ve made your point, now you need to sum up. Remind your prospective employer what makes you a standout candidate. Then, if you have room, offer a personal touch. Maybe you wrote copy for a product you truly love. Maybe you are proud of your mentoring efforts with a new coworker. A tidbit you can expand on in your interview is a great hook.

Finally, be forward about expressing your interest in an interview. All our cover letter samples include a call-to-action or direct interview request. See how this is done in the excerpt from our copywriter cover letter sample below.

The aim of this part: Reiterate why you’re a great fit for the job and respectfully ask for an interview.

I enclose a wide-ranging portfolio of my most successful retail copywriting (along with its impact on sales). I am naturally a regular customer at Heart and Home and have a few ideas that I would love to discuss during a potential interview. Sincerely, George Jones

A great page layout instantly conveys your professionalism and expertise. Consider using a cover letter template to create an eye-catching layout with minimal hassle.

Key takeaways

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Copywriter Cover Letter

Created by cowrite's cover letter builder.

A copywriter that’s stuck with the cover letter ? No need to feel crestfallen, we’ll help you get started! On this page you’ll find an example of a cover letter that you can use as inspiration or as a template.

We’ve also written a guide that accounts for the fundamentals when writing a cover letter. Read about it here

Finally we think you should try our Cover Letter Builder . Our text robot will get your cover letter in order in no time! Click on the button below to create an account (which of course is free) and if you like the first draft you get to choose if you want to buy a subscription. Stop reading about it and give it a go!

I want to work for you!

My name is Michelle Adams and I am currently working as a freelance copywriter in Seattle. I have worked in my current capacity for two years, and it’s been an exciting time of personal and professional growth for me. However, I do feel that now is the time for new adventures in my career. This is why I was so excited to read about the copywriter position at [Company Name].

I was born for this job!

There are several factors that I believe make me a good fit for this job:

First of all, I am confident that my previous work experience makes me well suited for a job in research and develop ideas with you. My role as a copywriter has helped me grow in several key ways, and the experience I’ve gained in creating and editing copy has strongly contributed to my professional development. In addition to this, my earlier work as substitute teacher at [School], has equipped me with the skills necessary to succeed in the role as copywriter.

My educational background is also a good fit for the demands placed on your new copywriter. In addition to everything I learned in my classes as an english major, studying at University of Washington also gave me a large network and valuable experiences of a different kind.

There is much to be said for experience and education, but most vital to succeeding at a job are someone’s personal qualities. I am naturally very creative and I have ability to easily cooperate with others. I would also describe myself as adaptable, quality-conscious and verbal.

I hope that this brief presentation of who I am has been of interest to you, and that I will be afforded the chance of an interview with you. I am convinced that I would be able to meet and exceed the [Company Name]’s expectations of a copywriter, and I would relish the opportunity to prove it.

Yours truly,

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Copywriter Cover Letter

A copywriter's job is to write ad copy, website content, email communications, and more. It requires constant creativity and an innate talent for the work. When writing your cover letter, you will want to show your creativity, but also your qualifications and ability to do the work. Use our template to help you write a great cover letter.

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Copywriter Cover Letter Template

Start applying for copywriter jobs today with our targeted cover letter template in MS Word format.

Copywriter Cover Letter Template:

[Full Name] [Email Address] [Contact Number] [LinkedIn Profile/website link]

[Date] [Company Name] Experienced and passionate Copywriter applying for [insert name of specific Copywriter position]

Dear [insert hiring manager’s title and last name or their first name] ,

I found your advertisement for the Copywriter position and am very interested in applying. My experience in copywriting and ability to [insert #1 skill] and [insert #2 skill] make me the perfect candidate for the job. I know my skillset and industry knowledge will be invaluable to [insert name of the company/organization] .

I am most impressed by [insert notable milestones or characteristics you appreciate about the company/institution] and have some great ideas of my own to contribute. When I worked on [mention a successful project/initiative you were involved in] , we managed to [insert the result(s) of the project] . I believe your [insert a project or company initiative you are especially interested in] will make waves in the industry and I would feel privileged to be a part of such an innovative team.

In my role as a Copywriter, I achieved [insert accomplishment(s) and strengthen it with a percentage, if possible] , which improved [mention the effect this accomplishment had on the organization or company in question] . Most recently, I attended [insert relevant workshops/courses/training you’ve completed] that helped me sharpen my [insert key skills or valuable attributes] .

I have attached my resume and [mention any other documents or work samples that were requested, if applicable] . If you like my ideas, I have many more I’d like to discuss with you.

Sincerely, [Insert full name]

How to Write a Copywriter Cover Letter:

A complete guide that highlights the steps you need to take to build a professional copywriter cover letter.

Address your cover letter to a specific person.

Address your cover letter to the hiring manager..

Research the company you are applying to and find the name of the hiring manager. Address your cover letter directly to that person using either their title and last name or the first name.

Start with a great hook.

Discuss the position you're applying for..

Briefly describe what position you are applying for and where you saw the job advertisement. Then, sell yourself with a great hook that will catch the recruiter's attention and show them why you would be an asset to the company.

Show off your knowledge of the company.

Mention recently released items or news about the company..

With the research you have done on the company, mention some recent products, projects, news, or characteristics that you liked or were impressed with. This shows the company that you are interested in working for them, especially if you can relate your work history to the news or characteristics you've mentioned.

Showcase your skills.

Exhibit your skills and back them up with quantifiable data..

Use examples from your resume to show the recruiter why you're the best candidate for the position. While you should mention particular technical skills that were noted in the job advertisement, you should also demonstrate your soft skills, such as teamwork, communication, and implementing feedback to improve your work.

Cite the results of your work as much as possible and include quantifiable data where possible. When it comes to technical skills, web and mobile experience and design skills are very much in demand for copywriters. If you have any skills or experience in these areas, be sure to highlight them in your cover letter.

Remember not to copy and paste from your resume but rather use your cover letter to expand on the skills and experience noted in your resume.

End with a call to action.

Grab the recruiters attention..

End your cover letter by drawing the recruiter's attention to your attached resume and work samples (if requested) and invite them to contact you. Sign off your letter with an appropriate salutation, such as "sincerely," and your full name.

Edit your cover letter.

Carefully comb through your cover letter for any errors..

As a copywriter, you will not only be showing off your skills with examples from your work history but also with your writing style in your cover letter. It is essential that you write clean, concise copy with no spelling or grammar mistakes.

Before sending off your application, go over your cover letter, fix any errors, and make sure your sentences are to the point . This will probably be the most important step in writing your copywriter cover letter. Many recruiters will simply throw out your application if you have made basic errors, like spelling mistakes, in your writing.

Writing Tip:

Show that you can understand and follow guidelines by tailoring your writing to the specific copywriter position you are applying for. This will showcase your ability to target your audience and sell your personal brand.

Similar Cover Letters:

How do you write a copywriter cover letter?

What information should be included in a copywriter cover letter?

What skills should I put in a copywriter cover letter?

A copywriter cover letter should include technical skills, such as SEO editing, web design, UX, excel, HTML, CSS, keyword research, target audience analysis, content strategy, image optimization, Photoshop, typography, and print design. You should also include soft skills such as creativity, taking criticism, research, time management, critical thinking, and teamwork.

Related Articles:

How to write a cover letter [a complete guide], common cover letter mistakes, copywriter resume, best cover letter generators, 10 best cover letter tips for 2023.

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Copywriter Cover Letter Example

January 24, 2021 | By the Resume Genius Team | Reviewed by Samuel Johns, CPRW

Land more interviews with the help of our downloadable copywriter cover letter example! If you’re in a rush, try our quick and easy cover letter builder.

Copywriter Cover Letter Example Template

Don’t like the look of this cover letter? Find a new design in our collection of free cover letter templates .

Additional Examples Similar to a Copywriter Cover Letter

Marketing cover letter, marketing assistant cover letter, marketing manager cover letter, digital marketing cover letter, copywriter cover letter template (text format).

Pay attention to the formatting used on your cover letter to guarantee it’s both readable and professional.

[Today’s Date]

[Hiring Manager’s Name] [341 Company Address] [Company City, State XXXXX] [(XXX) XXX-XXXX] [[email protected]]

Dear [Mr./Ms./Mx.] [Manager’s Name],

I’m writing to you in hopes of applying to the recent copywriter position I saw on [Website Name]. My skills and experience position me as a strong candidate for the role, and I am confident I will help your organization both in handling its regular workload and long-term goals.

While pursuing my Bachelor’s Degree in Journalism at Sacramento State, I have developed strong compositional and editing skills, as well as an eye for detail. I served as assistant editor for the university newspaper and have been involved in two separate and independent non-fiction and journalistic magazines. I also served as an intern for the Jelly Belly company, where my responsibilities included copyediting and writing support.

My accomplishments include:

My attached resume further illustrates my duties and accomplishments at Chai & Associates, as well as my nine years of experience at other companies and organizations.

With my educational background and internship experience, I am well-suited to work as a copywriter for Copyeditors Inc. I have attached my resume to further illustrate my experience, skills, and academic background. I look forward to hearing from you and would be happy to visit your office for an interview. Thank you for your time and consideration.

[Your Name]

Copywriter Cover Letter Tips

Learning how to put together a cover letter for the specific job(s) you want will help you land more interviews.

If you’re a creative thinker who can keep readers engaged, your skills are valuable for creating content.

When applying for copywriter jobs, pair your resume with a well-written cover letter to demonstrate your mastery of the craft.

Unsure how to start your cover letter ? Follow these three tips to write a copywriter cover letter to boost your chances of landing your dream job:

1. Highlight copywriter skills

As a copywriter, you’ll spend most of your time interpreting briefs, writing copy, and editing or proofreading as needed. So employers look for the right balance of hard and soft skills to ensure you can grasp project requirements and maximize the reach of the campaigns you’re working on.

Highlight vital copywriting skills in your cover letter to show employers you have what they’re looking for.

For example, communication skills and attention to detail are soft skills that complement your ability to write persuasively.

Here’s a list of key copywriter skills to include in your cover letter:

2. Open with a strong introduction

Prospective employers closely examine how you articulate your ideas in your cover letter. Treat this as an opportunity to convince them you’re an engaging, concise writer.

Additionally, knowing how to start your cover letter distinctively leaves a good impression on hiring managers.

Here’s how to write a strong copywriter cover letter introduction:

3. Provide examples of your achievements (with numbers)

Companies rely on your expertise to write copy that sells. To prove you’re the right person to enhance their marketing efforts, use hard numbers to back up your achievements. Doing so shows employers you’re results-driven and focus on all aspects of a campaign.

Here are some examples of copywriter skills backed up with numbers:

Adding numbers to your copywriting skills helps employers recognize how your talents align with their needs.

Additional Copywriter Cover Letters, Resumes, & CVs:

Cover letters:.

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How To Land The Entry Level Copywriting and Editing Job

Entry Level Copywriting and Editing positions are in high demand, but that also means there are a bevy of candidates vying for Marketing Advertising and PR jobs. You need to show hiring managers what you have to offer, but this is easier said than done.

Resume-Now’s free cover letter templates make it easier than ever to write a professional cover letter in minutes. Use the following Entry Level Copywriting and Editing cover letter template to win the job today! Create Cover Letter

John Johnson

123 Main Street, Stateland, ST, 99999

Cell: (555) 123-9876 – [email protected]

Dear ORNL Federal Credit Union officials:

My name is Donna Smith. I am currently working as the news editor at The Oak Ridger newspaper. After 26 years with the newspaper, I am looking for a career change and I’m hoping you will consider me for your position.

My experience and talent as an editor and writer, along with my experience and skills in social media, websites, page design and publishing would be beneficial to your company.

In addition, I provide public relations and marketing services to a club I’m involved in, Altrusa International of Oak Ridge, and my church.

A summary of my qualifications:

I’d be happy to provide you with samples of my work. Please call or email me at your earliest convenience.

I wish you great success in finding the right person for your position.

(865) 621-3241

[email protected]

Create Cover Letter

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Copywriter Cover Letter Examples

How to build a professional copywriter cover letter.

From writing websites to creating content for blogs, copywriters fulfill many crucial duties for all types of companies and clients. To become a copywriter, you will need a cover letter that conveys your professional dedication, accomplishments, and skills to employers.

In this guide, we will teach you the 5 essential elements of a copywriter’s cover letter. Keep reading to learn all about:

Still looking for a job? These 100+ resources will tell you everything you need to get hired fast.

Copywriter Cover Letter Example

1. How to craft an effective copywriter cover letter header & headline

The first step to writing your cover letter as a copywriter is to craft an effective header and headline.

For your cover letter header , you will need to create a block of text placed in the upper lefthand corner of the document. In this header will be all the necessary details about the company you are applying for and your professional information.

As for your cover letter headline , this is a short title used to grab the reader’s attention and preview the information that is to come. A strong headline can make the difference between whether or not an employer’s reads through your whole cover letter.

To help illustrate how to create these elements, check out the following examples:

Formatting the header

In your copywriter cover letter header, you can vary the format according to your stylistic preferences. However, there should always be between 3 to 4 lines of text that contain the following information:

When you put this all together, it should look similar to the following example

To: Star Media Solutions, Communications Department From: John Smith , Copywriter (123) 456-7890 | [email protected] | linkedin.com/in/john-smith

Writing the Headline

As a professional writer, you know how important an eye-catching headline can be.

When writing your headline for your Copywriter cover letter, you should always use a keyword related to the position, an eye-catching number or trigger word, a powerful adjective or verb, and a promise.

Here is an example of a well-written headline for a copywriter cover letter

My 3-Step Approach to Copywriting and How it Can Improve Your Company’s Website

Trigger Word/Number : 3-Step Approach Keyword: Copywriting Adjective: Improve Promise: Your Company’s Website – the inclusion of this detail tells the employer that you will be relating your skills specifically to the company and its needs.

2. How to create a personalized greeting on your copywriter cover letter

Following your headline will be your cover letter greeting. This is a very brief introductory statement that lets the reader know to who the cover letter is specifically addressed.

Rather than using a vague greeting – such as “To Whom It May Concern” – we recommend researching the company beforehand to uncover the exact person who will review your application. By doing so, you show the employer that you have great attention to detail, as well as indicating your strong work ethic.

If you are unable to determine exactly which person at the company is responsible for hiring, try out one of the following alternatives:

To the [Company Name] Team

To the [Company Name] Hiring Manager

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3. How to write a compelling copywriter cover letter introduction

With your header, headline, and greeting in place, it’s time to write the introduction paragraph of your copywriter cover letter.

By the time the reader reaches this introduction, they should already be intrigued and impressed by the headline and greeting. To keep their attention, your introduction should contain the following information:

Here is an example to help demonstrate how to write a copywriter cover letter introduction

To the [Company Name] Hiring Manager,

I am a Copywriter with 3+ years of specialized experience in website writing and Search Engine Optimization. Previously, I was contracted by your Head of Communications, Jane Doe, as a freelance writer to create landing page copy for your website. After giving the content I created an excellent review, Ms. Doe recommended I apply for a full-time position with your company.

In this introduction, the applicant not only successfully names a mutual acquaintance but also shows they have experience working as a freelancer for this company.

4. How to show your professional value as a copywriter in your cover letter

After your cover letter introduction is complete, the next major element of the document are the body paragraphs. In general, you should aim to include 2 to 4 body paragraphs that answer each of the following questions:

Accomplishments are highly important on any cover letter, as they help to show employers what real-life and quantifiable value you can bring to their company.

Here is an example of how to describe an accomplishment in a copywriter cover letter

As a freelance Copywriter for [Previous Client], I created landing page copy that boosted their conversion rates by 45%. Additionally, I wrote a wide array of newsletter CTAs used in both their web copy and blog content that led to a 65% increase in subscriptions.

5. How to end your copywriter cover letter with a strong closing statement

The final component of your copywriter cover letter is the closing statement. As you have with the rest of your cover letter, you should take the time to ensure this element is well-written and compelling – after all, this will be the information that is most fresh in an employer’s mind as they consider you as an applicant.

In your closing statement, you should include:

Here is an example of a strong closing statement from a copywriter cover letter

After reviewing your company’s writing standards, I am confident that I am the ideal candidate for this position. I look forward to speaking with you further about how my copywriting content can improve your website and sales, and hope to connect within the next two weeks. I am available every weekday from 8 a.m. to 5 p.m., and the best way to reach me is (123) 456-7890.

Best Wishes,

[Applicant Name]

 Follow this cover letter outline for maximum success.

Milan Šaržík — Certified Professional Résumé Writer

Milan Šaržík, CPRW

Milan’s work-life has been centered around job search for the past three years. He is a Certified Professional Résumé Writer (CPRW™) as well as an active member of the Professional Association of Résumé Writers & Careers Coaches (PARWCC™). Milan holds a record for creating the most career document samples for our help center – until today, he has written more than 500 resumes and cover letters for positions across various industries. On top of that, Milan has completed studies at multiple well-known institutions, including Harvard University, University of Glasgow, and Frankfurt School of Finance and Management.

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Professional Copywriter Cover Letter Example for 2023

Read for inspiration or use it as a base to improve your own Copywriter cover letter. Just replace personal information, company application data and achievements with your own.

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Make your copywriter cover letter stand out

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By now you’ve probably learned that a well-written cover letter will complement your resume and increase your chances of getting the job.

It will also introduce the recruiter to your strengths and your capacity to handle challenges.

In short - it will make them want to learn more about you!

Check out our guide on what your cover letter should include for some additional inspiration.

Now it’s time to move on to what you actually came for – our professional tips and examples that will help you write a memorable cover letter and land an interview.

How to choose the most suitable salutation and make a good impression

In general, the salutation you use depends on the tone of voice you’ve decided to go for but also on the company culture.

However, it’s always a good idea to address your letter to the person responsible for the recruitment process. If you don’t know their name, try to find it out. And only if that proves to be impossible, choose a generic salutation.

Here are some phrases you can use (note that some of them require you to know the hiring manager's name):

The introduction of your Copywriter cover letter is without a doubt crucial for the first impression you’ll make as an applicant. But is there a way to make sure your opening line is good enough?

Yes, there is. You can start by sharing your enthusiasm for the job or the field (or why not both!). You could also share your reasons to find the company exciting.

Try to be original. Don’t go for phrases like “I want to apply for the position that I saw advertised on platform X”. They're outdated and sound like you’ve got nothing better to say

Link your copywriter soft and hard skills to your achievements

When it comes to listing skills on a cover letter, there’s only one thing that could be said about it – do it in a well thought out way!

We mean, don’t just plainly list all your skills on your cover letter. Instead, link them to achievements and goals. Share how your expertise can add value to the team. Maybe even tell a personal story. It’s up to you.

Just make sure to include both soft and hard skills – especially the ones listed in the requirements section of the job advert. This will help you pass applicant tracking systems that screen documents for certain keywords.

Show that you did your research before applying

Having a paragraph that shows you’re aware of the company and the issues it faces is always a good idea. It proves your enthusiasm to join the team and makes a great impression.

For bonus points, you could also share how some of your strengths could help resolve company or even industry problems.

End on a positive note

While a strong introduction makes a great first impression, a confident, yet considerate conclusion is essentially what will get you a callback.

There are different ways to end your cover letter. But remember – the closing line you choose should match the company culture.

Your safest bet would be going for traditional phrases like “Looking forward to hearing from you” or “Looking forward to your reply”. For bonus points, add a simple “Thank you for your time and consideration”.

Copywriter cover letter

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" Enhancv gave me a sense of relief and a feeling of confidence when passing it along to a potential employer. "

Daniel Pietersen on using Enhancv

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Land a job interview by pairing your Copywriter cover letter with a great resume

If you want to make sure that the hiring manager will remember you, pair your cover letter with a matching resume.

Check out our Copywriter resume examples and job-winning templates for some additional inspiration.

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COMMENTS

  1. What Is the Correct Salutation for a Cover Letter?

    The correct salutation on a cover letter should always include the word “Dear” followed by the contact person to whom the letter is addressed. This should be followed by either a comma or a colon, then a blank line and the first line of the...

  2. How to Write a Job Application Cover Letter

    Writing a cover letter is essential when applying for jobs. This is the perfect way to express how your specific skills are relevant to the open position. Wow your future employer with this simple cover letter example format.

  3. What Is a Management Letter?

    A management letter is an auditor’s letter addressed to the client, according to Allbusiness.com. It is a letter written by company management that confirms the accuracy of an audit.

  4. Copywriter Cover Letter Examples and Templates

    Writing a great Copywriter cover letter is an important step in your job search journey. When writing a cover letter, be sure to reference

  5. Copywriter Cover Letter Examples & Writing Guide

    Copywriter Cover Letter Template · Paragraphs: 3 to 4. · Address your cover letter up top. · Start with the only right cover letter salutation

  6. Copywriter Cover Letter—Examples & Templates to Fill

    I would like to express my interest in this position, as I believe my academic work and success makes me the perfect candidate for the job. This position aligns

  7. Copywriter Cover Letter Examples & Samples for 2023

    To make your cover letter stand out from the crowd, explain your previous work experience, if any, and provide some examples of how you have used your talent

  8. Copywriter Cover Letter Examples & Expert tips [Free]

    Key takeaways · Show off your writing abilities from the start. · Tell the hiring manager how you will make a difference. · Use strong language, but stay on the

  9. Copywriter Cover Letter Examples

    My name is Michelle Adams and I am currently working as a freelance copywriter in Seattle. I have worked in my current capacity for two years, and it's been an

  10. Copywriter Cover Letter

    Dear [insert hiring manager's title and last name or their first name],. I found your advertisement for the Copywriter

  11. Copywriter Cover Letter [Example for Download]

    I'm writing to you in hopes of applying to the recent copywriter position I saw on [Website Name]. My skills and experience position me as a

  12. Entry Level Copywriting and Editing Cover Letter Template

    My name is Donna Smith. I am currently working as the news editor at The Oak Ridger newspaper. After 26 years with the newspaper, I am looking for a career

  13. Copywriter / Art / Design Cover Letter Examples

    3. How to write a compelling copywriter cover letter introduction · A brief overview of your professional history and goals · A statement on why

  14. Real Copywriter Cover Letter Example for 2023

    My name is Michael D and I am writing to express my interest in the Copywriter position. The depth of experience I can offer will contribute to